Benefits for Car Dealers

1. THE CHALLENGE

2. WHAT WE’VE DONE

2. WHAT WE’VE DONE

  78% of On-Lot visitors and over 95% of your website visitors don’t share their contact information, and if they do, you still haven’t qualified them to determine if they’re worthwhile pursuing.

2. WHAT WE’VE DONE

2. WHAT WE’VE DONE

2. WHAT WE’VE DONE

  ON LOT

We have Geo framed (superior to geo fencing) all car dealerships across the US  and can identify visitors up to 6 months in the past

  

WEB

We identify a visitor’s IP address

3. WHAT THIS MEANS

2. WHAT WE’VE DONE

3. WHAT THIS MEANS

We can capture the name, home address, digital address, VIN’s of their current cars, and often email addresses of these anonymous Web and On-Lot visitors. 

4. WHAT ELSE WE DO

5. HOW WE CONNECT WITH PROSPECTS

3. WHAT THIS MEANS

  We qualify these visitors against 400+ datapoints to find your best prospects, so you are not wasting marketing spend on those unlikely to convert. 

5. HOW WE CONNECT WITH PROSPECTS

5. HOW WE CONNECT WITH PROSPECTS

5. HOW WE CONNECT WITH PROSPECTS

  • Personalized Direct mail (now back in vogue and very effective with great ROI)
  • Digital direct mail – display ads to their device screens
  • Social platforms
  • Email

6. HOW THIS BENEFITS MARKETERS

5. HOW WE CONNECT WITH PROSPECTS

5. HOW WE CONNECT WITH PROSPECTS

You can start to engage with these anonymous On-Lot and Web visitors before, and better than, your competition.

With web visitors, we can track their journey on your webpage (e.g. what cars they looked at) and send them personalized and item specific marketing.

We can compare our findings with your CRM and can alert you when your customers or prospects are visiting a competitor’s lot.

7. PIGGY-BACK YOUR COMPETITOR’S AD SPEND

7. PIGGY-BACK YOUR COMPETITOR’S AD SPEND

7. PIGGY-BACK YOUR COMPETITOR’S AD SPEND

Take advantage of the marketing dollars your competition spends

Let us know which of your competitor’s websites to track, and which pages on those sites, and we can capture the contact information of many of those visitors. We can then start marketing to them with YOUR marketing message.

7. PIGGY-BACK YOUR COMPETITOR’S AD SPEND

7. PIGGY-BACK YOUR COMPETITOR’S AD SPEND

View or Download .pdf for Auto Sales or Auto Loans

Download Car Dealer PDF